Product Branding
Brand photography is a combination of professional images that represent you and/or your business visually, and fit with your visual identity through their use of colors, tone, relevant props, sets and more. These can include photos of you, your team, your products, your process, your space and other things that make your business unique and stand out from your competitors.
Branding sessions are customized according to your small business' aesthetic, message, and upcoming needs; prior to your shoot, we'll meet to discuss your ideas and hopes for your portraits, as well as any upcoming launches, offerings, or events for me to keep in mind as I plan your session.
Every session of product branding I do is different from the last and all require specific needs and requirements to meet end goals. If you’re in need of photos for sales pages, email funnels, online stores, or online ads, we’ll talk through what those launches will look like, and I’ll brainstorm a collection of material that will compliment your message and stand out from the offer-heavy landscape of social media. You’ll leave with a perfect collection of photos suited for use across the platforms or media's that you intend to utilize.
It is well documented that photography has an important impact on the professionalism of your brand. You have a matter of seconds to engage someone when they come into contact with your marketing material whether that be a website, social media feed or printed material. A strong image could be the difference between someone staying on your website or bouncing on to another more professional looking site. Similarly an eye catching image on social media is more likely to stop the scrolling and encourage people to click through to your page. I aim to create imagery to help generate interest in you and your brand. To tell a story about what makes you unique. And to do it artistically.
I often work out on location for architectural photography or interiors photography or where specific backdrops are required. I also have a home studio set up where we carry out product shoots – ideal for where I can shoot multiple products for a catalogue or online store (to provide consistency) or where flat lays are needed.
As a small business I recognize that every business is different in how many images they need and how long this may take and I offer flexibility in everyway I can.
Often I am able to accept products by courier, photograph them (after a detailed consultation on requirements) and then courier them back to you. Job done. This means that we can offer product photography to businesses all over the country…. or even the world!
So many people enjoy taking a look behind the scenes look at the business – that shows the work place, the care and attention that went into crafting the products and services and the people who were actually involved.
Through my branding I aim to create a set of images that tell your story. Use these to strengthen your brand through your website, social media, promotional materials. Whether you are start up or an established corporation I can help you get a fresh look that's unique and individual to you.
Let's Chat
Let's discuss your project without pressure and see what can be achieved, within your budget, to give you the professional outlook you need.